Based on 300+ Peer-Reviewed Studies

The Science of
Love and Attraction

Why do we fall in love with the wrong person? Why does heartbreak feel like physical pain? A neuroscientist reveals what actually happens inside your brain — and what to do about it.

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300+ Studies Referenced
5 Formats Available
15+ Chapters
The Science of Love and Attraction — Book Cover

Most relationship advice is based on opinion.
This book is based on neuroscience.

Drawing on hundreds of peer-reviewed studies in neurobiology, evolutionary psychology, and behavioral science, Dr. M. Oktar Guloglu reveals exactly what happens inside your brain when you fall in love, get rejected, or can't stop thinking about your ex — and gives you the scientific tools to finally understand your own heart.

What's Inside

The brain science behind
every beat of your heart

From the first spark of attraction to long-term bonding — this book maps every stage through the lens of real neuroscience.

🧬

The Origin & Evolution of Love

Why love exists, how it evolved, and the three distinct neurochemical stages your brain goes through when you fall for someone.

👁️

The Neuroscience of Attraction

What makes a face, voice, or body attractive — from facial contrast and pupil dilation to the halo effect and immune system compatibility.

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Brain Chemistry of Falling in Love

How dopamine, oxytocin, serotonin, and adrenaline hijack your reward system — and why new love mimics clinical addiction.

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Personality & the Dark Triad

How narcissists, Machiavellians, and psychopaths manipulate your brain's love circuits — and the warning signs your neurology misses.

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Flirting, Decoded

The science of body language, flirting styles, pheromones, and the exact physiological signals your body sends when you're attracted to someone.

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Breakups & Recovery

Why heartbreak causes real, measurable physical pain, what happens to your hormones after a breakup, and how to rewire your brain to heal.

Inside the Book

Rigorous science, beautifully explained

Packed with charts, brain diagrams, study data, and real-world examples — every claim backed by peer-reviewed research.

Interior page showing fight-or-flight response diagram and brain reward system
Interior page on pupil dilation, eye color, and eyebrow attractiveness
Interior page with marriage/divorce statistics and infidelity research
Interior page discussing facial contrast and makeup from an evolutionary perspective

Sample pages from the book interior — click any image to enlarge

Reader Reviews

What readers are saying

★★★★★

"This book is packed with fun facts and scientific knowledge on attraction. You get clear pictures of the behavior of your partner. It is brilliant and fun to read."

— Amazon Reader

★★★★★

"If you're someone that wants data to back the information and want to know the process behind your brain — this book is awesome."

— Verified Purchase

★★★★★

"An excellent resource for anyone curious about how love works, a must read to be informed and up to date on the latest findings!"

— Brent M. Witgen

Dr. M. Oktar Guloglu — Neuroscientist and Author

About the Author

Dr. M. Oktar Guloglu, Ph.D.

Neuroscientist · Author · Educator

Dr. Guloglu is a neuroscientist who earned his PhD from Lund University in Sweden. With over a decade of experience in neuroscience research across Sweden, Germany, and Turkey, he brings genuine scientific depth to the popular science of human connection.

As a university professor, he designed and taught courses on the neurobiology of love, cognitive neurophysiology, and neurology — turning complex brain science into insights anyone can understand and use.

He is known for his ability to make cutting-edge research accessible and engaging for a general audience, and has written extensively for popular science magazines alongside his academic work.

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Available in five formats across all major bookstores worldwide.

📱
Kindle eBook
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Hardcover
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Audiobook
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